Our M3: Media and Message Management program delivers the skills and capabilities your spokespersons need to effectively communicate with journalists and take advantage of interview opportunities. We customize each half- or full-day program around the specific issues and priorities of the client. Spokespeople from dozens of organizations, including Comcast, Molson Coors, Red Robin Gourmet Burgers and Southwest Airlines, have benefitted from M3.

Clients frequently give M3 rave reviews for its “true-to-life” training. This isn’t just executives sitting around a conference room table talking theory. We bring in working print and broadcast journalists and conduct round after round of mock interviews using broadcast-quality video gear. The result is better training for your spokespeople – training that they will remember when they need to.

Looking to bring your crisis response team up to speed on your crisis communications plan? We also offer specialized crisis media training sessions that focus on mock incident scenarios. Contact Sharon Linhart to learn more.