How do you gauge a great PR firm? Is it the blue chip client roster, the caliber of the professionals, the financial success, the business impact of our results – or all of the above? At Linhart PR, we keep a close eye on all those components. We also benchmark against other PR firms by entering award competitions where we’re judged by our peers or industry observers such as trade publications.
We just learned that we are a finalist for Small Firm of the Year by industry publication PR News. For the second consecutive year, Linhart PR is competing for PR News’ Small Firm of the Year, along with eight other U.S. firms with annual income below $10 million.
Finalists were selected based on demonstrated client growth, retention, agency culture, creative campaigns, and financial success in the past year. Linhart PR is the only agency based in the Rocky Mountain region selected as a Firm of the Year finalist in any category – large, mid-size or small.
It is very gratifying to see our name among the finalists acknowledging that we are truly one of the best firms in the country, by any measure. It has always been my goal to be recognized as the best, if not necessarily the biggest. Despite the lousy economy in the past year, we achieved profitable financial performance, hired seven professionals, gained 10 new clients and maintained long-term relationships with valued clients such as Chipotle, Red Robin Gourmet Burgers and Johns Manville. In addition, Linhart PR increased its standing on two important scales – client satisfaction and employee engagement – both of which are surveyed annually.
We realize the best way to calculate success is in the business results we achieve on behalf of our clients, not for the awards we receive. If not for the loyalty and support of the incredible clients we serve, we would not be in this position. At the same time, we salute PR News for the opportunity to compare ourselves to other great firms. It is nice to know we are on the right track, intelligently managing our business, and satisfying our staff, our clients and our partner/owners.
On October 5, we’d be proud to walk away with the top prize at the PR News awards ceremony, but in the meantime, we’re thrilled to be known as the Best in the Rocky Mountain West!