In recent years, the convergence of increased oil and gas activities and growing communities along the Front Range has elevated the need for community engagement and education on the steps oil and gas operators are taking to protect public health and the environment.
Engagement at the community level became even more vital following passage of Colorado Senate Bill 19-181 and rulemaking focused on safeguarding public health and the environment. A Colorado energy producer sought a balanced approach to ESG storytelling to ensure stakeholders are aware of the company’s efforts to operate safely, responsibly and with respect for the environment while minimizing the temporary impacts of its operations using the latest technologies, mitigation techniques and industry best practices.
Linhart PR worked with the public affairs team and technical experts to elevate the company’s efforts to be an environmental leader and increase understanding of the company’s work across several platforms. We translated efforts into fact sheets, videos, press releases, internal communications materials and media pitches for use on social channels and the website, and for use in external outreach, including to media.
Developed a regular cadence of ESG storytelling, which helped lead to the company being named a “Gold Leader” in the Colorado Dept. of Public Health and Environment Environmental Leadership Program. Over a two-year period: