Case Studies

Colorado’s Front Range region has been deemed a severe violator of federal air quality standards by the U.S. Environmental Protection Agency, with one of the worst seasonal ozone problems in the U.S. A Colorado oil and gas producer sought to help its employees become part of the air quality solution with tips on how to reduce personal pollution contributions, while educating them on the many steps the company takes to reduce carbon emissions and ozone pollution, through an electronic employee bulletin distributed weekly during ozone season.

To tackle the challenge of climate change, Colorado Gov. Jared Polis pledged during his 2018 election campaign to help the state reach 100% renewable energy by 2040, with aggressive targets for greenhouse gas (GHG) emissions reduction from power generation.

In recent years, the convergence of increased oil and gas activities and growing communities along the Front Range has elevated the need for community engagement and education on the steps oil and gas operators are taking to protect public health and the environment.

San Joaquin Valley College, Inc., which oversees SJVC, a long-standing private college with 15 campuses throughout California, agreed to acquire another higher education institution that aligned with its career-focused programs and high-quality, regionally accredited education. SJVC, Inc. leaders wanted to ensure staff, faculty and students at both colleges understood the positive nature of the transaction, while managing any media and industry questions

A leading global franchisor of real estate brokerage services turned to Linhart PR to help its executive leadership team – many of whom were new to their positions – feel more confident in telling the corporate story to varied audiences, including brokers/agents, employees, investors, prospective franchisees and media.

An accounting firm asked Linhart PR to define its marketplace differentiators and services in order to help leaders further expand relationships with clients, pursue new business relationships, and attract and retain top talent.

A national multi-unit restaurant chain asked Linhart PR to help its subject-matter experts and executives more clearly articulate and confidently deliver their brand story to media.

An independent oil and gas producer with offshore platforms near the site of the 1969 Santa Barbara oil spill and well pads at other sensitive sites in Southern California engaged Linhart PR to update its crisis communications plans, messages and template materials, and to provide realistic crisis response training and simulation exercises for the CEO and senior leadership team.

A respected family-owned business services company turned to Linhart PR when its CEO, a fourth-generation leader, was indicted by the U.S. Department of Justice on insider trading charges and sued by the Securities & Exchange Commission. Linhart PR developed strategies for communicating with employees, investors, customers and the news media, and served as company spokesperson.

Dine Brands turned to Linhart PR to assess the effectiveness of its systemwide internal communications with team members and franchisees. Linhart PR developed and conducted a multi-phase communications audit that included in-person senior executive interviews, team member focus groups, one-on-one interviews with field team members and franchisees representing both IHOP and Applebee’s brands, and an assessment of existing communications-related surveys and key communications vehicles.