Case Studies

As part of its demand-side management program, a Colorado utility sought to help its natural gas customers gain more control over their bills year-round through energy conservation — using less energy -- and energy efficiency — getting more from the energy used at home or at work. A contributed content campaign with practical tips for customers resulted in widespread coverage across the state, overcoming the hurdle of shrinking newsrooms.

Colorado’s Front Range region has been deemed a severe violator of federal air quality standards by the U.S. Environmental Protection Agency, with one of the worst seasonal ozone problems in the U.S. A Colorado oil and gas producer sought to help its employees become part of the air quality solution with tips on how to reduce personal pollution contributions, while educating them on the many steps the company takes to reduce carbon emissions and ozone pollution, through an electronic employee bulletin distributed weekly during ozone season.

A Colorado-based geothermal technology and development company was the first in the United States to produce geothermal energy at an oil well site using private funding, demonstrating the potential of geothermal energy as a reliable, abundant energy source in an all-the-above energy approach, while helping to reduce carbon emissions. Linhart PR helped the company prepare for and announce the successful pilot project results, generating targeted news coverage of the pilot and helping build relationships with reporters at key national and local outlets; distributing seven stakeholder marketing emails averaging an open rate of 15%; and creating messages and materials for the company to leverage in storytelling across multiple mediums.

A mid-sized investor-owned utility providing electric and natural gas service in eight states sought to help its customers manage electric and gas bills during the winter by improving energy efficiency and using less energy at home. Linhart PR helped the company reach customers across four states in the major communities it serves with multiple company-authored articles offering tips on energy efficiency and reducing energy use.

To tackle the challenge of climate change, Colorado Gov. Jared Polis pledged during his 2018 election campaign to help the state reach 100% renewable energy by 2040, with aggressive targets for greenhouse gas (GHG) emissions reduction from power generation.

In recent years, the convergence of increased oil and gas activities and growing communities along the Front Range has elevated the need for community engagement and education on the steps oil and gas operators are taking to protect public health and the environment.

Corporate social responsibility and community involvement are core values for Devon Energy. With extensive operations in the Northern Rockies, Devon strives to be an integral part of the region and the communities where it operates.

Following an acquisition, an oil and gas producer sought to begin a dialogue with a host community where it hadn't operated previously while positioning itself as a responsible energy company committed to going above and beyond and incorporating COVID-19 health safeguards for public engagement.

An investor-owned utility in the Western U.S. sought to defend its franchise in a key part of its service territory, after municipalization advocates pushed for a government takeover of the utility’s assets.

An investor-owned utility needed to build support for its proposed transmission line project, through increase community education and engagement, before beginning the permitting process.

An investor-owned utility wanted to position itself as a renewable energy leader and support clean energy and economic development for communities in its service territory.

MWH Constructors, a global project delivery company with a focus on water and energy, was pursuing more construction management-at-risk (CMAR) contracts – a delivery method that can help clients save money and time while ensuring quality work on large-scale infrastructure projects. The CMAR approach is especially beneficial for municipalities that need to upgrade aging infrastructure but face budget shortfalls or other financial constraints.

A worldwide environmental engineering and strategic consulting firm wanted to increase visibility for expertise in one of its key practice areas – hydropower.

Following serious flooding events in and around north Denver, the City and County of Denver committed to an ambitious stormwater infrastructure program, known as Platte to Park Hill: Stormwater Systems. The complex program was made-up of four projects that will provide critical flood protection, increase neighborhood connectivity and public spaces, and improve water quality and existing infrastructure for current and future community members in the community. Linhart PR was engaged to help earn national recognition for the program in the engineering, design, constructional and municipal government communities.

An independent oil and gas producer with offshore platforms near the site of the 1969 Santa Barbara oil spill and well pads at other sensitive sites in Southern California engaged Linhart PR to update its crisis communications plans, messages and template materials, and to provide realistic crisis response training and simulation exercises for the CEO and senior leadership team.

A Colorado energy company sought to position itself as a highly engaged and responsible operator that works collaboratively with local residents, stakeholders and organizations, as it planned projects and navigated the state and local permitting process. A community outreach plan and related strategies resulted in stronger engagement, increased understanding of the project, and greater dialogue with stakeholders.

Stantec asked Linhart PR to help promote its role as lead technical designer of the third set of locks for the Panama Canal. The challenge: How do you bring one of the world’s largest transportation projects down to size and share the innovative design requirements of this engineering marvel?

Johns Manville (JM), a Berkshire Hathaway company and global building and specialty products manufacturer, is a world leader in delivering building material solutions that address the market’s evolving needs and challenges. When codes called for more energy efficient buildings, JM stepped up with products to address these needs. Linhart PR helped JM communicate the product solution and construction standard.